Introducing our Reforestation Initiative

Vüsionary Greener Future

We are thrilled to announce our latest endeavor aimed at making a positive impact on our environment and raise social awareness on sustainability—

For every pair of Vü Frameworks eyewear sold from our site,
we are committed to plant one tree.

Buy a Pair, Plant a Tree

In collaboration with our esteemed partners at One Tree Planted/@onetreeplanted, a renowned a 501(c)(3) nonprofit organization dedicated to global reforestation, our donations will contribute towards planting trees in various locations around the world. By supporting this noble cause, we aim to restore and rejuvenate our precious ecosystems, cultivate healthier food sources, and forge a sustainable and greener future for generations to come.

Vüsionary Greener Future

Look Good & Do Good

By choosing Vü Frameworks eyewear, you are not only making a stylish statement but also contributing directly to a greater cause.

Together,
we can make a tangible difference.
With each pair of eyewear sold, a new tree will
find its place in the world, adding to the
growing force of positive change.

SHOP NOW n’ PLANT A TREE

THE CAUSE

Why trees, you may ask?

Trees are not just majestic and awe-inspiring, but they also play an essential role in maintaining the balance of our planet. Through their remarkable ability to absorb carbon dioxide and release oxygen, trees help combat climate change. They purify the air we breathe, cleanse the water we drink and mitigate the impacts of pollution. Moreover, they provide a vital habitat for countless species, promote biodiversity, and protect our soil from erosion.

Support Reforestation

We are honored to include supporting reforestation through One Tree Planted as an integral part of our business model. By planting trees, we are actively working towards revitalizing our environment and preserving its natural wonders.

CURRENT DONATIONS ARE GOING TO SUPPORT

Forest Fire Recovery

IN NORTH AMERICA

Reforestation is one of the best ways to restore lands that have been degraded by forest fires. With your help, we will:

• Reforest lands damaged by record-setting fires
• Support habitat for iconic biodiversity
• Create a positive impact for generations to come

Year after year, forest fires grow in intensity as climate change continues to provide the perfect conditions for these fires to flourish. The good news is, reforestation can help restore these lands. Around the world, we’re planting trees in areas that have been severely affected by forest fires and aren't able to recover a healthy ecosystem on their own. These trees will be planted in places like British Columbia, Alberta, Ontario, Mexico, Bhutan, and more to help support habitats, reforest lands, and create a positive impact for generations to come. Help restore these vital ecosystems by planting a tree.
Forest fires are increasing in size and severity, damaging vital ecosystems and creating a need for millions of trees. With so much fire damage, reforestation is essential to catalyze the environmental recovery process. The trees are carefully planted to prevent invasive species from colonizing burn scars and restore quality habitat for native biodiversity. Let's get to work!
A personalized tree certificate via email to say thanks for your support (send out monthly). We'll also send you reports on the specific reforestation project your donation is benefiting from so you can track the impact your trees are having on the community and environment.
Our partner One Tree Planted and their ground executants will determine the most appropriate species of tree and shrubs. Rest assured only plant native tree species that will restore the local ecosystem, re-establish wildlife habitat, and reduce the likelihood of future fires.